One-glance verdict
$34.57 our estimate vs market $0.81
98% below our estimate, below the bear case
Fundamentals snapshot
WIMI · NGM · Communication Services · Advertising Agencies
Current price
$0.81
52-week range
$0.81 - $5.50
Market cap
$14.91M
One-glance verdict
98% below our estimate, below the bear case
Balance sheet
Net cash $431.38M. Interest coverage shows how many times profit covers the interest bill.
What stands out
What this company does
WiMi Hologram Cloud builds augmented reality (AR) technology, which adds computer-generated images to your view of the real world, primarily for advertising and entertainment in China. While most of its business comes from these AR services, it also develops and sells semiconductor products (the tiny electronic chips that are the brains of modern devices). This matters because it shows the company is trying to compete in both the next-generation content market with AR and the foundational hardware market with chips.
WiMi Hologram Cloud Inc. was founded in 2015 and is based in Beijing, China. The company went public on the Nasdaq stock exchange in 2020. It has established itself as a technology provider focused on holographic augmented reality (AR), which overlays computer-generated images onto the real world. WiMi has grown by developing a range of services and products, including those for advertising, entertainment, and even the semiconductor industry.
WiMi Hologram Cloud creates technology that places three-dimensional (3D) digital objects into videos and the real world. Think of it like the special effects you see in movies, but designed for advertising, entertainment, and other industries. For example, their software can insert a 3D animation of a product into a video you're watching. The company provides a mix of software, hardware, and technical services to make these holographic AR experiences possible.
This is one of the main ways WiMi makes money. Companies pay WiMi to use its software to place holographic AR ads in videos. This allows advertisers to create more engaging and interactive commercials by inserting 3D virtual objects directly into the video content. This segment is a core part of WiMi's business, serving as a foundational element of their revenue (the total money a company brings in from sales).
This part of the company focuses on using holographic AR for fun and engaging experiences. This includes things like game distribution platforms and special software for mixed reality (MR), which blends the real and virtual worlds. They also create payment middleware software, which helps process payments within these entertainment applications. This segment represents another key pillar of their business, alongside advertising.
In a newer line of business, WiMi has expanded into the semiconductor industry. They provide computer chip products and services related to central processing algorithms (the core instructions that make a computer run) to other businesses. This also includes selling complete solutions that combine both software and hardware. This segment shows WiMi's effort to diversify its business beyond just advertising and entertainment.
WiMi's leadership is heavily focused on research and development to stay at the forefront of holographic AR technology. They are particularly interested in the 'Metaverse' and are developing AR and VR (Virtual Reality) devices and software for this emerging digital world. The company is also making significant investments in advanced areas like quantum computing and artificial intelligence to enhance their image and data processing capabilities. Their long-term goal is to become a globally recognized leader in the holographic AR industry.
Price history
Earnings history
Click any quarter to read the call summary and what the numbers say.
Is it cheap or expensive?
Our most-likely fair value is $34.57 a share — about 4,163.1% above today's price of $0.81, so the stock currently looks cheap (undervalued).
Is it drowning in debt?
Net cash $431.4M - more cash than debt. Interest coverage -1.8x.
WiMi Hologram Cloud Inc.'s profit covers its interest bill about 0.0 times over. which is weaker than most peers shown here and 4 peers sit below 1x, which is the danger zone where profit does not fully cover the interest bill.
Total debt $35.55M Interest coverage -1.80x This is the baseline the peer rows are being compared against.
Total debt $6.72M Interest coverage 0.06x This peer still has a real interest-payment cushion, while WIMI does not.
Total debt $45.45M Interest coverage -3.74x Neither company has much profit cushion over interest right now.
Total debt $1.16M Interest coverage -13.30x Neither company has much profit cushion over interest right now.
Total debt $67.68M Interest coverage -1.27x Neither company has much profit cushion over interest right now.
What you should know
The numbers
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Valuation
Profitability
Health
Growth
Cash flow
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Metric explainer
Debt comparison
What you should know