One-glance verdict
$55.36 our estimate vs market $30.66
Wall Street consensus: $42.29 (-23.6% lower than our fair-value estimate)
45% below our estimate
Fundamentals snapshot
CELH · NCM · Consumer Defensive · Beverages - Non-Alcoholic
Current price
$30.66
52-week range
$23.56 - $66.74
Market cap
$7.76B
One-glance verdict
Wall Street consensus: $42.29 (-23.6% lower than our fair-value estimate)
45% below our estimate
Balance sheet
Net debt $43.62M. Interest coverage shows how many times profit covers the interest bill.
What stands out
What this company does
Celsius Holdings sells popular energy drinks and powders, marketing them as a healthier, fitness-focused alternative to traditional options. The company's revenue (the total money it brings in from sales) comes from selling these drinks through a wide network of stores, from supermarkets to gyms, especially in North America. This rapid growth matters because it shows the company is successfully appealing to the growing number of consumers who want healthier energy products.
Founded in 2004, Celsius started with a unique idea: a 'fitness drink' that aimed to burn calories. For years, it was a small, niche product. A major turning point came in 2022 when PepsiCo invested $550 million and became its main distributor, rocketing Celsius drinks onto shelves in stores everywhere. This partnership transformed Celsius from a small player into a major competitor in the energy drink market, leading to explosive growth.
Celsius sells a variety of fitness and energy drinks that it markets as a healthier alternative to traditional sugary energy drinks. Their main products are ready-to-drink cans found in coolers at supermarkets, convenience stores, and gyms. They also offer powdered, on-the-go drink mixes. The core appeal is a zero-sugar, vitamin-enriched formula designed to provide energy for an active lifestyle.
This is the company's largest and most important business area, making up the vast majority of its sales. It involves selling their drinks, like the main CELSIUS line, through a massive network of retailers across the United States and Canada. The partnership with PepsiCo is crucial here, as it gets the products into countless convenience stores, grocery stores, and big-box retailers where most customers buy them.
This is a smaller but rapidly growing part of the company. Celsius is actively expanding into new countries in Europe, the Asia-Pacific region, and beyond. They work with local partners to distribute their drinks and build brand awareness outside of North America. While it's currently a small slice of the business, international sales are a key focus for future growth.
The company's main focus is on expanding its reach both in North America and internationally. They are leveraging the PepsiCo partnership to get their drinks into more stores and coolers, increasing their shelf space. Another key strategy is growing through acquisitions, like their recent purchase of the Alani Nu brand, to capture a wider range of customers within the 'better-for-you' energy drink space. They are also focused on launching new products and flavors to keep customers interested and attract new ones.
Price history
Earnings history
Click any quarter to read the call summary and what the numbers say.
Is it cheap or expensive?
Wall Street consensus is the average analyst price target: $42.29 (-23.6% lower than our fair-value estimate).
Our most-likely fair value is $55.36 a share — about 80.6% away from today's price of $30.66, so the stock currently looks fairly priced.
Is it drowning in debt?
Net debt $43.6M. Interest coverage 9.6x.
Celsius Holdings, Inc.'s profit covers its interest bill about 9.6 times over. which is stronger than most peers shown here.
Total debt $674.85M Interest coverage 9.57x This is the baseline the peer rows are being compared against.
Total debt $92.93M Interest coverage 38.30x +300% vs CELH Carries about 4.0x more debt cushion than CELH.
Total debt $33.53B Interest coverage 4.84x -49% vs CELH Carries about 2.0x less debt cushion than CELH.
Total debt $58.94M Interest coverage 21.71x +127% vs CELH Carries about 2.3x more debt cushion than CELH.
Total debt $5.70B Interest coverage 1.94x -80% vs CELH Carries about 4.9x less debt cushion than CELH.
What you should know
The numbers
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Valuation
Profitability
Health
Growth
Cash flow
Dividend
Metric explainer
Debt comparison
What you should know