One-glance verdict
Fair value unavailable
Not enough cash-flow history to value this one with our method.
Fundamentals snapshot
MOGU · NYQ · Consumer Cyclical · Internet Retail
Current price
$1.88
52-week range
$1.27 - $5.50
Market cap
$15.38M
One-glance verdict
Not enough cash-flow history to value this one with our method.
Balance sheet
Net cash $44.01M. Interest coverage shows how many times profit covers the interest bill.
What stands out
What this company does
MOGU Inc. operates an online shopping platform in China, focusing on fashion and lifestyle goods like clothing and beauty products. The company makes most of its money by taking a commission (a percentage of the sale price) from the many different sellers who use its apps and websites to reach customers. For MOGU to succeed, it needs to continuously attract more shoppers and sellers to its platform.
MOGU was started in 2011 by a former Alibaba engineer as an online community for young women in China to discover and share fashion trends. In 2016, it merged with a rival company, Meilishuo, creating a much larger fashion e-commerce platform. The company went public and listed its shares on the New York Stock Exchange in 2018, raising money to fund its growth. Since then, it has faced intense competition and has been shifting its strategy from just selling clothes to providing more services for online influencers.
MOGU operates an online platform, like a specialized social media app and shopping mall in one, focused on fashion and lifestyle products in China. It connects three groups of people: regular users looking to shop and discover trends, fashion influencers (often called Key Opinion Leaders or KOLs) who create content, and merchants who want to sell their products. The platform uses live video streaming, short videos, and articles to make shopping more interactive and entertaining than a typical online store. Users can buy a wide range of items, from clothing and accessories to beauty products and household supplies.
This is MOGU's main way of making money, where it takes a percentage cut from every sale made on its platform. When a shopper buys a product from a merchant through MOGU's app or website, MOGU keeps a small portion of the sale price as a fee. This is similar to how a physical consignment shop earns money by selling items on behalf of others. While this has traditionally been its largest source of income, its share has been shrinking as the company faces more competition.
MOGU also earns money by selling services to the merchants and brands that use its platform. This includes providing software development, advertising services, and promotional campaigns featuring their network of fashion influencers (KOLs). Think of it as MOGU offering the digital tools and marketing help that sellers need to reach more customers. This part of the business is a key focus for the company and has been growing.
This is a smaller part of MOGU's business where it provides small loans to both sellers and buyers on its platform. For example, it might offer a short-term loan to a merchant to help them manage their inventory (the products they have on hand to sell) or to a shopper to allow them to buy an item. MOGU earns service fees from these financing services. This segment is a minor contributor to the company's overall revenue.
The company is currently focused on transforming itself into a service platform for fashion influencers, providing them with tools and support for their live streaming businesses. Management is also making significant investments in technology, including artificial intelligence (AI) infrastructure, to improve its platform's capabilities. In an unusual move, the company's board also approved allocating a portion of its cash into digital currencies like Bitcoin and Ethereum, aiming to diversify its treasury holdings (the cash and other safe assets a company holds).
Price history
Earnings history
Click any quarter to read the call summary and what the numbers say.
Is it cheap or expensive?
We couldn't calculate a fair value right now.
Is it drowning in debt?
Net cash $44.0M - more cash than debt. Interest coverage -6667.1x.
MOGU Inc.'s profit covers its interest bill about 0.0 times over. which is weaker than most peers shown here and 1 peers sit below 1x, which is the danger zone where profit does not fully cover the interest bill.
Total debt $114.52K Interest coverage -6,667.09x This is the baseline the peer rows are being compared against.
Total debt $18.52M Interest coverage -271.12x Neither company has much profit cushion over interest right now.
Total debt $3.73M Interest coverage 468.59x This peer still has a real interest-payment cushion, while MOGU does not.
Total debt $281.29M Interest coverage 1.68x This peer still has a real interest-payment cushion, while MOGU does not.
Total debt $1.73B Interest coverage 88.64x This peer still has a real interest-payment cushion, while MOGU does not.
Total debt $79.71M Interest coverage 75.55x This peer still has a real interest-payment cushion, while MOGU does not.
What you should know
The numbers
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Valuation
Profitability
Health
Growth
Cash flow
Dividend
Metric explainer
Debt comparison
What you should know