One-glance verdict
$6.89 our estimate vs market $9.02
Wall Street consensus: $10.83 (57.3% higher than our fair-value estimate)
31% above our estimate, beyond the bull case
Fundamentals snapshot
SMWB · NYQ · Technology · Software - Application
Current price
$9.02
52-week range
$2.22 - $9.50
Market cap
$796.00M
One-glance verdict
Wall Street consensus: $10.83 (57.3% higher than our fair-value estimate)
31% above our estimate, beyond the bull case
Balance sheet
Net cash $28.18M. Interest coverage shows how many times profit covers the interest bill.
What stands out
What this company does
Similarweb helps businesses understand their online performance and competitors by providing data on website and app traffic. Their main money comes from subscriptions to these digital insights services, which is important because it shows how valuable their information is to companies looking to grow online.
Similarweb started in 2009 with the goal of making the vast amount of data available on the internet understandable for businesses. The company recognized that while websites and apps generate a lot of information about user behavior and market trends, this data is often too complex for companies to analyze effectively on their own. By developing sophisticated tools to collect and interpret this digital footprint, Similarweb aimed to provide businesses with a competitive edge. Key milestones have involved expanding their data collection capabilities and refining their analytical models to offer deeper insights into consumer behavior and market dynamics.
Imagine you're curious about how popular a certain online store is compared to its rivals, or what marketing strategies are working best for companies in your industry. Similarweb provides businesses with a digital 'X-ray' vision into the online world. They collect and analyze data from websites and mobile apps to show companies how they stack up against competitors, understand market trends, and see how customers are interacting with digital products. This helps businesses make smarter decisions about their online strategies, marketing, and product development.
This is the core of Similarweb's business, focusing on understanding website performance and online market trends. Businesses use these tools to see how much traffic their website gets compared to competitors, identify popular products or content, and understand what marketing channels (like social media or search engines) are driving visitors. It's like having a dashboard that shows you not only how your own car is performing but also how all the other cars on the road are doing, giving you insights into the overall traffic patterns. This segment is a significant portion of Similarweb's revenue, as understanding the competitive digital landscape is crucial for most online businesses.
Similar to their web intelligence, this segment focuses specifically on the world of mobile applications. Companies use these solutions to track how their app is performing in terms of downloads, user engagement, and retention, and how it compares to other apps in the same category. It helps them understand user behavior within the app, identify popular features, and see where users might be dropping off. This is vital for app developers and businesses relying on mobile apps to reach their customers, representing a growing part of Similarweb's offerings as mobile usage continues to dominate.
This part of Similarweb helps sales teams find potential customers more effectively. Instead of just guessing who might be interested in buying their products or services, sales teams can use Similarweb's data to identify 'buying signals.' These signals are online activities that suggest a company is actively looking for a solution that Similarweb's client offers, such as increased website traffic to specific product pages or competitor research. This allows sales teams to focus their efforts on the most promising leads, making their outreach more efficient and increasing the chances of making a sale. This is a smaller but important segment focused on direct lead generation for businesses.
This segment is tailored for businesses in the retail sector, helping them understand the entire digital journey of their customers. It allows retailers to monitor consumer demand for specific products, see how their brand appears in online searches, and analyze how effectively their website converts visitors into buyers. By understanding these digital touchpoints, retailers can optimize their online presence, improve marketing campaigns, and ultimately drive more sales. This is a specialized offering that caters to the unique needs of the e-commerce and traditional retail industries.
This specialized solution is designed for investors and financial institutions. It provides a comprehensive view of market performance, allowing users to analyze specific companies, sectors, or the overall market. Investors can use this data to identify potential investment opportunities, forecast market trends, and conduct thorough research before making investment decisions. This segment leverages Similarweb's data analysis capabilities to serve the needs of the financial world, offering insights that can inform high-stakes investment strategies.
Similarweb's management is focused on expanding their reach and deepening their value proposition for clients. They are investing in enhancing their data collection and analytical capabilities to provide even more granular and predictive insights. A key strategy is to integrate their various intelligence solutions more seamlessly, offering a more holistic view of the digital landscape for their customers. They are also aiming to grow their market share by attracting new clients and encouraging existing ones to utilize a broader range of their services, ultimately helping businesses navigate the complexities of the digital economy more effectively.
Price history
Earnings history
Click any quarter to read the call summary and what the numbers say.
Is it cheap or expensive?
Wall Street consensus is the average analyst price target: $10.83 (57.3% higher than our fair-value estimate).
Our most-likely fair value is $6.89 a share — about 23.6% below today's price of $9.02, so the stock currently looks expensive (overvalued).
Is it drowning in debt?
Net cash $28.2M - more cash than debt. Interest coverage -12.5x.
Similarweb Ltd.'s profit covers its interest bill about 0.0 times over. which is weaker than most peers shown here and 1 peers sit below 1x, which is the danger zone where profit does not fully cover the interest bill.
Total debt $45.72M Interest coverage -12.46x This is the baseline the peer rows are being compared against.
Total debt $45.88M Interest coverage -17.37x Neither company has much profit cushion over interest right now.
Total debt $221.67M Interest coverage 5.88x This peer still has a real interest-payment cushion, while SMWB does not.
Total debt $111.83M Interest coverage 45.70x This peer still has a real interest-payment cushion, while SMWB does not.
What you should know
The numbers
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Valuation
Profitability
Health
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Cash flow
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Metric explainer
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What you should know