One-glance verdict
$5.56 our estimate vs market $3.70
Wall Street consensus: $7.50 (35.0% higher than our fair-value estimate)
33% below our estimate, below the bear case
Fundamentals snapshot
TTGT · NMS · Technology · Information Technology Services
Current price
$3.70
52-week range
$3.37 - $6.70
Market cap
$267.63M
One-glance verdict
Wall Street consensus: $7.50 (35.0% higher than our fair-value estimate)
33% below our estimate, below the bear case
Balance sheet
Net debt $85.84M. Interest coverage shows how many times profit covers the interest bill.
What stands out
What this company does
TechTarget helps technology companies find customers by providing them with data on who is actively looking to buy their products. Their main money comes from these tech companies paying for advertising and marketing services, which matters because it shows they are a key partner in helping businesses sell their technology.
TechTarget was founded in 1999 by Greg Strakosch and Don Hawk, initially as a spin-off from another company. [1] It became a publicly traded company in 2007. [1] Over the years, TechTarget grew by acquiring other businesses, such as KnowledgeStorm and BrightTALK, to expand its offerings. [1] In 2024, it combined with the digital businesses of Informa's Informa Tech division, and now operates under the name Informa TechTarget. [2, 9]
TechTarget, operating as Informa TechTarget, is a company that helps businesses, particularly those in the technology sector, to sell their products and services. [4, 11] It achieves this by providing valuable data and insights that allow technology companies to identify and connect with potential customers who are actively researching and looking to purchase technology solutions. [5, 11] Essentially, it acts as a bridge, using data to connect technology sellers with interested buyers.
This segment of TechTarget's business focuses on providing in-depth market knowledge and expert guidance to technology companies. [3] They offer research and intelligence services, often under the Omdia brand, which are built on analyzing data to understand market trends and provide actionable insights. [3] Additionally, they offer advisory services where their specialists help clients navigate the complex technology landscape and make informed strategic decisions. [3] This helps technology vendors better understand their market and refine their sales and marketing strategies.
This area involves helping technology companies create and distribute compelling content to engage their target audiences. [3] TechTarget provides services like editorial content creation, data-driven brand products, and comprehensive content marketing strategies. [3] They also utilize an 'Activity Intelligence' platform to help segment and target audiences based on their online behavior, making marketing efforts more relevant. [3] The goal here is to assist companies in sharing their expertise and reaching the right potential customers through various forms of engaging content.
BrightTALK is a platform that TechTarget acquired, which empowers clients to create and host their own online events, such as webinars and virtual conferences. [3] This service allows technology companies to directly engage with potential buyers by sharing valuable information and insights through interactive digital formats. [3] It serves as a tool for companies to showcase their knowledge, build relationships, and generate interest from a wider audience.
The Industry Dive portfolio is a collection of brands that deliver specialized business journalism across a range of specific industries. [3] This means they produce and distribute news and in-depth articles tailored to particular sectors. [3] For technology companies, this offers a channel to connect with professionals in those specific industries, helping them to establish credibility and reach potential clients with relevant information.
TechTarget's leadership is concentrating on using their combined data and product offerings to become an indispensable partner for the technology industry. [8] A significant part of their strategy involves integrating Artificial Intelligence (AI) to enhance their data's value, personalize user experiences, and boost the effectiveness of their clients' marketing and sales efforts. [8] They are also focused on refining their product lines, adjusting their market approach for certain services, and strengthening their overall brand to drive future growth. [8] The company aims to increase its market share by providing integrated solutions and deepening relationships with existing customers. [8]
Price history
Earnings history
Click any quarter to read the call summary and what the numbers say.
Is it cheap or expensive?
Wall Street consensus is the average analyst price target: $7.50 (35.0% higher than our fair-value estimate).
Our most-likely fair value is $5.56 a share — about 50.2% above today's price of $3.70, so the stock currently looks cheap (undervalued).
Is it drowning in debt?
Net debt $85.8M. Interest coverage -3.5x.
TechTarget, Inc.'s profit covers its interest bill about 0.0 times over. which is weaker than most peers shown here and 1 peers sit below 1x, which is the danger zone where profit does not fully cover the interest bill.
Total debt $131.66M Interest coverage -3.47x This is the baseline the peer rows are being compared against.
Total debt $63.99M Interest coverage 0.73x This peer still has a real interest-payment cushion, while TTGT does not.
Total debt $40.74M Interest coverage 5.65x This peer still has a real interest-payment cushion, while TTGT does not.
Total debt $77.66M Interest coverage 8.06x This peer still has a real interest-payment cushion, while TTGT does not.
Total debt $1.52B Interest coverage 5.30x This peer still has a real interest-payment cushion, while TTGT does not.
Total debt $894.54M Interest coverage 7.07x This peer still has a real interest-payment cushion, while TTGT does not.
What you should know
The numbers
Tap any ? icon to learn what it means.
Valuation
Profitability
Health
Growth
Cash flow
Dividend
Metric explainer
Debt comparison
What you should know